{"id":2528,"date":"2026-09-13T07:55:39","date_gmt":"2026-09-13T07:55:39","guid":{"rendered":"http:\/\/www.deutsch-lernen-interaktiv.de\/englisch\/?p=2528"},"modified":"2026-09-13T14:33:17","modified_gmt":"2026-09-13T14:33:17","slug":"redesign","status":"publish","type":"post","link":"http:\/\/www.deutsch-lernen-interaktiv.de\/englisch\/redesign\/","title":{"rendered":"Redesign"},"content":{"rendered":"\n
Name der Website<\/th>ChatGPT – Kommentar<\/th>Link<\/th><\/tr><\/thead>
German with Thomas<\/td>Worth studying:<\/strong> how he turns rather abstract teaching into concrete benefits.<\/td>https:\/\/www.germanwiththomas.com\/<\/a><\/td><\/tr>
German with Christina<\/td>Worth studying:<\/strong> how she answers the question \u201cWhy should I choose this particular teacher?\u201d<\/em><\/td>https:\/\/germanwithchristina.com\/<\/a><\/td><\/tr>
German with Isabel<\/td>Worth studying:<\/strong> the balance between credentials<\/em> and personal presentation<\/em>.<\/td>https:\/\/www.germanwithisabel.com\/<\/a><\/td><\/tr>
German with Anja<\/td>Worth studying:<\/strong> the distinction between selling lessons<\/strong> and selling the result of the lessons<\/strong>.<\/td>https:\/\/www.germanwithanja.com\/<\/a><\/td><\/tr>
German with Aileen<\/td>Worth studying:<\/strong> how little information you actually need on the first page.<\/td>https:\/\/germanwithaileen.carrd.co\/<\/a><\/td><\/tr>
1zu1Deutsch Kai<\/td>Worth studying:<\/strong> the customer journey<\/strong> and the way an initially vague service (\u201cGerman lessons\u201d) becomes a clearly structured product.<\/td>https:\/\/www.1zu1deutsch.de\/<\/a><\/td><\/tr>
Learn German with Andrea<\/td>Worth studying:<\/strong> how she describes the practical organization of the lessons\u2014prices, cancellation, billing, levels, etc.<\/td>https:\/\/www.andreathiel.com\/<\/a><\/td><\/tr>
Deutschtutorin Claudia Schumann<\/td>Worth studying:<\/strong> personal branding\u2014making the website feel like \u201cI’m going to learn with Claudia\u201d<\/strong>, rather than \u201cI’m enrolling in a German course.\u201d<\/strong><\/td>https:\/\/de-tutorin.com\/<\/a><\/td><\/tr>
Lernen mit Nathalie<\/td>Worth studying:<\/strong> how a teacher can describe a teaching philosophy<\/em> without writing a long pedagogical essay.<\/td>https:\/\/lernenmitnathalie.com\/<\/a><\/td><\/tr>
Andrea Stadler – Online Deutsch<\/td>Worth studying:<\/strong> particularly the language she uses to describe the relationship between teacher and learner<\/strong>.<\/td><\/td><\/tr>
German Teacher Sigal Dvir<\/td>Very clean and simple. She organizes the offer around conversation, grammar, vocabulary and writing<\/strong>, and explicitly says that English explanations are available when necessary.<\/td>https:\/\/www.german-teacher.com\/<\/a><\/td><\/tr>
Nina Buschmann – German & English<\/td>Interesting because she combines German lessons with English and intercultural training. Her site uses phrases such as \u201cGrammar made simple\u201d<\/strong> and \u201cconfidence made real\u201d<\/strong> and puts considerable emphasis on flexible, personalized lessons.<\/td>https:\/\/ninabuschmann.com\/<\/a><\/td><\/tr>
<\/td>ChatGPT – Dialog<\/td>https:\/\/chatgpt.com\/share\/6aa63047-0d50-83eb-888b-923c7bb1f6ad<\/a><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

ChatGPT – Dialog<\/h2>\n\n\n\n

I teach German, mostly to English speaking people, and I’m trying to build a website to offer my service. This link https:\/\/germanwithlaura.com\/<\/a> is an example of somebody doing the same. Can you give me about 10 more links to websites of teachers that offer their services as German teachers without working for a language school of any sort? I need inspiration for the texts I will have to put on my website, but my marketing skills are below zero.<\/p>\n\n\n\n

Absolutely. And I think your instinct is right: looking at the websites of successful individual teachers is much more useful than looking at generic \u201clanguage-school\u201d websites<\/strong>. You can study how they present themselves, describe their teaching philosophy, identify their target audience, formulate benefits, and structure their offers.<\/p>\n\n\n\n

I searched specifically for individual teachers\/independent teaching businesses<\/strong>, rather than teachers whose personal pages are essentially profiles on a language-school website.<\/p>\n\n\n\n

Here are 10+ that I think are worth studying:<\/p>\n\n\n\n

1. German with Thomas<\/a><\/h3>\n\n\n\n

This is probably one of the ones I’d study most closely.<\/p>\n\n\n\n

Thomas immediately addresses several concrete reasons someone might want a teacher: speaking more confidently, exams, work, everyday German. He also has a particularly good concept around \u201cReal Life German\u201d<\/strong> and explains why that matters.<\/p>\n\n\n\n

Worth studying:<\/strong> how he turns rather abstract teaching into concrete benefits.<\/p>\n\n\n\n

\n\n\n\n

2. German with Christina<\/a><\/h3>\n\n\n\n

Christina targets a fairly specific audience: expats and international professionals<\/strong>. She describes her lessons as warm, practical and communication-oriented and explains her bilingual background as part of her value proposition.<\/p>\n\n\n\n

Worth studying:<\/strong> how she answers the question \u201cWhy should I choose this particular teacher?\u201d<\/em><\/p>\n\n\n\n

\n\n\n\n

3. German with Isabel<\/a><\/h3>\n\n\n\n

A very straightforward independent-teacher website. Isabel establishes her qualifications and experience fairly quickly and then moves to the actual offer: individualized online one-to-one lessons from A1\u2013C1.<\/p>\n\n\n\n

Worth studying:<\/strong> the balance between credentials<\/em> and personal presentation<\/em>.<\/p>\n\n\n\n

\n\n\n\n

4. German with Anja<\/a><\/h3>\n\n\n\n

This one is particularly interesting from a marketing<\/strong> perspective.<\/p>\n\n\n\n

The headline is not \u201cI am a qualified German teacher.\u201d Instead:<\/p>\n\n\n\n

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Learn German with Confidence<\/strong><\/p>\n<\/blockquote>\n\n\n\n

And then the site talks about being able to speak naturally, respond confidently, build usable vocabulary and sound more natural.<\/p>\n\n\n\n

Worth studying:<\/strong> the distinction between selling lessons<\/strong> and selling the result of the lessons<\/strong>.<\/p>\n\n\n\n

\n\n\n\n

5. German with Aileen<\/a><\/h3>\n\n\n\n

A relatively simple site, which is actually useful if you’re building your own website and don’t want something enormously complicated.<\/p>\n\n\n\n

She presents herself, specifies A1\u2013B2, explains that the lessons are private and flexible, and gives the visitor a very clear route toward booking.<\/p>\n\n\n\n

Worth studying:<\/strong> how little information you actually need on the first page.<\/p>\n\n\n\n

\n\n\n\n

6. 1zu1Deutsch \u2013 Kai<\/a><\/h3>\n\n\n\n

This is a somewhat more developed business, but still essentially centered around one teacher.<\/p>\n\n\n\n

I particularly like the way Kai asks what the learner wants to accomplish\u2014daily life, medicine, career, exams\u2014and then describes specific areas such as conversation, writing, grammar, pronunciation and professional language. He also has a very clearly explained process from consultation \u2192 trial lesson \u2192 individual plan \u2192 lessons.<\/p>\n\n\n\n

Worth studying:<\/strong> the customer journey<\/strong> and the way an initially vague service (\u201cGerman lessons\u201d) becomes a clearly structured product.<\/p>\n\n\n\n

\n\n\n\n

7. Learn German with Andrea<\/a><\/h3>\n\n\n\n

Andrea’s site is particularly interesting because she offers both individual lessons and small groups. She repeatedly emphasizes individual goals and learning style<\/strong>, flexibility and a free trial lesson.<\/p>\n\n\n\n

Worth studying:<\/strong> how she describes the practical organization of the lessons\u2014prices, cancellation, billing, levels, etc.<\/p>\n\n\n\n

\n\n\n\n

8. Deutschtutorin Claudia Schumann<\/a><\/h3>\n\n\n\n

This is another genuinely personal teacher brand. Her central phrase is:<\/p>\n\n\n\n

\n

Your personal German teacher<\/strong><\/p>\n<\/blockquote>\n\n\n\n

She combines her qualifications with a much more personal presentation and emphasizes communication, cultural understanding and individualized teaching.<\/p>\n\n\n\n

Worth studying:<\/strong> personal branding\u2014making the website feel like \u201cI’m going to learn with Claudia\u201d<\/strong>, rather than \u201cI’m enrolling in a German course.\u201d<\/strong><\/p>\n\n\n\n

\n\n\n\n

9. Lernen mit Nathalie<\/a><\/h3>\n\n\n\n

Nathalie has a nice example of specialization<\/strong>. She explicitly describes her German teaching for adults as conversation-focused and confidence-building rather than simply offering \u201cGerman A1\u2013C2.\u201d<\/p>\n\n\n\n

Worth studying:<\/strong> how a teacher can describe a teaching philosophy<\/em> without writing a long pedagogical essay.<\/p>\n\n\n\n

\n\n\n\n

10. Andrea Stadler \u2013 Online Deutsch<\/a><\/h3>\n\n\n\n

This one is somewhat more traditional, but it contains interesting material about her conception of the teacher\/student relationship, individual learning plans, goals and needs. She also offers private lessons, paired lessons and exam preparation.<\/p>\n\n\n\n

Worth studying:<\/strong> particularly the language she uses to describe the relationship between teacher and learner<\/strong>.<\/p>\n\n\n\n

\n\n\n\n

A couple of additional ones<\/h3>\n\n\n\n

11. German Teacher Sigal Dvir<\/a><\/strong><\/p>\n\n\n\n

Very clean and simple. She organizes the offer around conversation, grammar, vocabulary and writing<\/strong>, and explicitly says that English explanations are available when necessary.<\/p>\n\n\n\n

12. Nina Buschmann \u2013 German & English<\/a><\/strong><\/p>\n\n\n\n

Interesting because she combines German lessons with English and intercultural training. Her site uses phrases such as \u201cGrammar made simple\u201d<\/strong> and \u201cconfidence made real\u201d<\/strong> and puts considerable emphasis on flexible, personalized lessons.<\/p>\n\n\n\n

<\/p>\n\n\n\n

But here’s what I think would be especially useful for you<\/h2>\n\n\n\n

You said:<\/p>\n\n\n\n

\n

\u201cI need inspiration for the texts I will have to put on my website, but my marketing skills are below zero.\u201d<\/em><\/p>\n<\/blockquote>\n\n\n\n

I wouldn’t simply copy the structure of one of these sites. I’d extract the recurring marketing ideas from perhaps 8\u201310 of them and then build your website around your particular strengths as a teacher.<\/strong><\/p>\n\n\n\n

For example, almost all of these websites answer some version of these questions:<\/p>\n\n\n\n

Question the website must answer<\/th>Typical content<\/th><\/tr><\/thead>
Who are you?<\/strong><\/td>teacher, qualifications, experience, personality<\/td><\/tr>
Who is this for?<\/strong><\/td>beginners, advanced learners, expats, professionals, etc.<\/td><\/tr>
Why should I learn with you?<\/strong><\/td>your particular approach\/strength<\/td><\/tr>
What will I actually get?<\/strong><\/td>conversation, grammar, writing, exam preparation, etc.<\/td><\/tr>
What will improve?<\/strong><\/td>confidence, fluency, accuracy, professional communication<\/td><\/tr>
How do lessons work?<\/strong><\/td>online\/in person, duration, frequency<\/td><\/tr>
Can you help someone like me?<\/strong><\/td>concrete learner situations<\/td><\/tr>
What does it cost?<\/strong><\/td>prices\/packages<\/td><\/tr>
What do other students say?<\/strong><\/td>testimonials<\/td><\/tr>
What do I do now?<\/strong><\/td>contact\/book a trial lesson<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

And there’s an important distinction between two kinds of wording:<\/p>\n\n\n\n

Teacher-oriented:<\/strong><\/p>\n\n\n\n

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I offer individualized German lessons for learners of all levels.<\/p>\n<\/blockquote>\n\n\n\n

versus<\/p>\n\n\n\n

Learner-oriented:<\/strong><\/p>\n\n\n\n

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You understand German quite well\u2014but when you have to speak, you can’t find the words quickly enough. In my lessons, we’ll work specifically on getting you from understanding German<\/em> to actually using it confidently.<\/em><\/p>\n<\/blockquote>\n\n\n\n

The second one is much more powerful marketing, even though it is describing essentially the same service.<\/p>\n\n\n\n

I could actually help you with the next step<\/h3>\n\n\n\n

If you want, we can make this much more concrete<\/strong>.<\/p>\n\n\n\n

You could tell me a little about your German teaching service<\/strong>\u2014for example:<\/p>\n\n\n\n